Uh, also some other good best practices for optimizing description tags are to utilize some calls to action within the description tag, you can use even your phone number, um, but definitely putting some calls to action. So you do want to use full sentence form and punctuation capitalizing the first letter, um, and not the rest of the letters like you would in a title tag. Good descriptions is one use proper English and proper grammar. And two, is it under 160 characters again? So you don’t get truncated, a couple other best practices for description tags and writing. One is the keyword that you’re trying to target the primary key, whether you’re trying to target for that page in the description. Uh, our SEO checker really looks at two elements with your description tag. Uh, the description tag doesn’t have a lot of weight when it comes to optimization, but does have that conversion weight to it, which indirectly definitely impacts your SEO and your rankings. So it has importance when it comes to conversion or convincing people to click on your listing to your site. And your description tag is another element that Google pulls into its search engine results page. The next element that our SEO checker looks at is your description tag. Um, and then we’d go through about 10 elements that can really help you optimize your titles. You can get a much deeper, detailed information on how to write a perfect title tag, um, at gem SU simply Google, how to write a perfect title tag. Your title tag doesn’t need to have proper grammar or sentence form that really is revert reserved for your meta-description. Um, and, and thirdly, we recommend capitalizing the first letter of each word to make your title tag a little bit more prominent and visible within search results. Also, we do recommend using pipe bars as separators and your title tag, uh, that is because it takes up the least character space or pixel space. Um, and another couple practices that we recommend that aren’t really checked in here is I wouldn’t be redundant in your keyword usage, um, in your title tag. You don’t want Google to truncate it in their search engine results pages. Um, secondly, you should make sure that it is under 55 to 60 characters. Definitely you should be using the keyword in your title tag or keyword phrase or key words. So page titles are actually a really important part of your SEO. So it has both a conversion element to it and an optimization element to it. And it’s also important in telling customers, um, what the page is about and convincing them to click on it. Um, and as important in terms of both describing to Google, what the page is about. It is the element that is pulled into the Google search engine results page. Now there’s definitely a lot to be said about optimizing your page titles. Secondly, it’s going to look at if the title begins with that particular keyword and third, it’s going to see if your title tag is less than 70 characters. First is going to see if the keyword that you’re targeting is found in the title tag it’s. And it’s going to look at three elements on your title. The next element that our instant SEO checker looks at is your page titles or your title tag. So those are the four simple SEO elements that are instant SEO checker looks at for your website. You want to keep as many of your sub pages, um, as close to the root domain as possible. You don’t want to have a URL that has six, seven, eight directories deep. And then the last thing to it checks is to see if the page is close to the top level domain. So if you’re, you’re trying to use keyword rich phrases, you should be using dashes to separate words rather than underscores. Google does not really recognize underscores. Uh, the next thing it checks is checks for underscores. Is it too long? Um, the next thing is going to check is if the keyword that you’re trying to target is in the URL itself, um, best practices to make sure that your URLs are keyword rich, and that you put the keywords that you’re trying to target into your URL. That’s primarily going to see if it has too many numbers in it. So it checks for things first to see it checks, to see if the URL is SEO friendly. This applies to both your root domain URL and the URL of any of the sub pages that you’re checking using this instant SEO checker. The next element that our SEO checker looks at is your URL.
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